The research behind the Move platform began over ten years ago. The goal was to explore how podiatry, medical science, neuroscience, and biomechanics could map human movement to footwear in order to elevate performance and reduce injuries. The team behind this endeavor included a global product technology firm; a physician and podiatrist-led team with over 100,000 prescribed foot scans of athletes; a shoe designer with 25 years of experience at Nike; and one of the leading footwear research and testing laboratories. The result are insoles with the unprecedented combination of a scientifically proven shape offering custom-like benefits to 85% of the population together with a clear visual and physical sensations that wearers can see and feel.